Earlier this week, I traveled to Louisiana to participate in some very difficult discussions in North Louisiana and Baton Rouge.
The Louisiana budget is imploding, and higher education has been on the chopping block: 30%+ cuts over the past two years. More to come this year, and still more in 2012.
When economies slow down and budgets shrink, the politics can get really ugly.
In 1994, I sensed this problem and recommended that Louisiana Tech take over the campus at LSU-Shreveport. That would provide some opportunity for LA Tech, a very entrepreneurial and agile research university, to grow.
In 1994, the recommendation went nowhere. (They tried to shoot the messenger, but I ducked.)
Two months ago, higher education consultant,
Eva Klein, made a similar recommendation. This time, it's different.
Politics are still ugly, but there's a chance for Louisiana to do the right thing to both strengthen LA Tech and build a more resilient higher education system, in spite of the budget cuts.
I was invited to come to Louisiana to make a presentation about what we are doing at Purdue to build collaborations. I was also able to give some perspective on the situation from my work in 1994.
Using Purdue's formula for managing complex challenges in shifting environments -- thinking differently, behaving differently, doing differently -- I was able to put a different spin on what is potentially an ugly situation. I believe that we made a difference. The North Louisiana legislative delegation was engaged as Dr. Reneau, president of LA Tech, and I spoke.
The strategy involves "linking and leveraging" assets, not taking them over. It's a matter of thinking in terms of networks and abandoning Industrial Age thinking of take-overs.
In the world of networks, strategy is about about strengthening and connecting cores, not protecting boundaries.
This step is still a long shot. The LSU System will oppose any intrusion on their turf. They will characterize the North Louisiana solution as a "take-over" by Louisiana Tech. But, sadly, facts are stubborn things. The campus of LSU-Shreveport has not been growing. As one Louisiana higher education official noted, "If we do nothing LSU-S will become a hurricane shelter, and that's about it."
The focus of the LSU System will always be, as it should be, protecting the flagship campus. That leaves regional campuses, like LSU-S, extremely vulnerable. At the same time the state is
pushing up student selection standards, so tuition revenues will not save LSU-S.
Transformation is tough work, but it is important for the future of the people of North Louisiana, where I used to live.
My main point is this, though: We are all facing shrinking budgets. We will all need to find ways to "link and leverage" our assets to do more with less. Building collaborations is not easy. It takes discipline and practice. It's a collective discipline that becomes more effective as more people learn the discipline.
Over the years, this is the approach we have used to transform economies like Charleston, SC and Oklahoma City. The approach works. That's why, at Purdue, we are teaching these disciplines in our new certification for Strategic Doing.